Digital Content Manager At KPNX-TV 12 News Phoenix

KPNX-TV 12 News Phoenix

Digital Content Manager

Job type: Full-Time
Job category: Media – Journalism – Newspaper, Other
Hiring Organization: KPNX-TV 12 News Phoenix
Education level: Undergraduate or graduate degree in communications, journalism, or digital media or equivalent experience
Experience: Minimum of 5 years, including at least three years in a social or digital setting
Deadline: Not specified
Location: Phoenix, AZ, USA

Company Overview

12 News, the TEGNA-owned NBC affiliate in Phoenix, Arizona, is looking for a Digital Content Manager to manage the daily operations and extraordinary people of our thriving digital team.

Do you take getting beaten on stories as a personal insult?

Do you love metrics the way T-Swift loves the Chiefs?

Are you driven to come up with new ways to connect with a rapidly changing audience? Do you see an audience niche and think “What if we tried to fit in there?”

Then we might be your place.

Our digital team is called The Herd, and they deliver, day after day. Are you the person who can both run with The Herd and drive them to bigger and better things?

The individual will report to and work closely with the Director of Digital Content and help guide editorial decisions across the newsroom’s platforms. You’ll partner with the entire newsroom to make our journalism better and help the stories we tell touch more lives.

If you think the role of the digital team is to convert broadcast scripts into web stories and write press releases, this job isn’t for you. If you think journalism is a higher calling and that a social-digital team’s job is to open up new markets and possibilities for a legacy newsroom, then this position might be for you.

What you’ll get out of it? The chance to be in history’s front row day after day. The satisfaction of coaching people up. The opportunity to be a major part of something bigger than yourself.

This job will challenge you, amuse you and make you think twice about the world. It’s a lot of responsibility and a lot of fun.


  • Oversee all digital efforts on a day-to-day basis, including story selection and assignment, editing, and live streaming.
  • Prioritize tasks for the social-digital team.
  • Serve as the chief trainer for digital tools within the newsroom, including SEO, headline writing, and social media tools.
  • Manage a team of digital content producers.
  • Manage various special projects within the newsroom, as needed.

Job Requirements:

  • A minimum of 5 years in a newsroom setting, including at least three years in a social or digital setting.
  • An undergraduate or graduate degree in communications, journalism, or digital media or the equivalent experience.
  • At least two years of experience in leadership.
  • A demonstrated record of news judgment.
  • An intermediate or above understanding of analytics and experience in Google Analytics, CrowdTangle, Chartbeat, etc.
  • The ability to learn technical skills and system rapidly.
  • A burning desire to commit journalism, every day.

What we value

  • Kindness
  • Passion
  • Aggressiveness
  • Accuracy
  • Diverse voices in stories
  • Creativity
  • Intelligence
  • A sense of humor
  • A commitment to quality

To apply for this job please visit

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